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4月20日 Ideas For An Zune Street Team
Zune is an amazing platform, It has some of the best devices and software out there. Some of its features are just plain awesome. However there is a problem, not many people know about it. I get to experience this almost daily, as I work in retail and sell the device. You could say that Zune is one of the best kept geek secrets out there. I’ve always thought that the best kind of advertising is person to person or viral if you prefer. What Zune needs is a “real-life viral” campaign. Which is why i’m proposing the Zune Street Team or Z.S.T., a network of Microsoft\Zune enthusiasts with a mission to spread the news about Zune too the uninformed masses. Now here’s the trick, I don’t want this “job” to be a chore or burden to anyone. We all lead busy enough lives, at least I know I do :) . So my idea is to integrate Zune into your daily life in a natural way. Everyone is different, so I want to make this as flexible as possible. You can do as much or as little as you want, its all up to you. For instance, you could do as little as wearing a Zune tee-shirt to a concert to as much as setting up a “Zune demo” setup at a local street fair. I’m still waiting on Microsoft to get back to me to see if we can get any type of official support. I can deal with “The unofficial Zune Street Team” if need be :P . Here are some rough ideas to think about, I’ll be adding to this list as time goes on. Zune Street Team apparel:, Hat’s Tee-shirts, Jackets, bags..etc..etc Stickers Bumper:, Laptop..etc,etc Zune Business Cards Outreach
Concerts Street Fairs and etc Car Shows Colleges Schools
I could go on and on with this list, but I think you get the idea. Our goal is to expand Zune’s “Visibility” and brand awareness to a group of people who may have never heard of Zune.
So now that you’ve heard my pitch, what do you think?.. let me know in the comments and on twitter 评论 (15)
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